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Body By Fisher

Founded in 1908.
Filed under:  History | Industry Trivia | Type-Emblems
 
Comment(s): 9
 
 

Albert, Fred and Charles Fisher, whose family had built horse-drawn carriages in Ohio in the late 1800s, Opened Fisher Body in 1908 in Detroit.


fisher body logo 80s

1980s Fisher Body logo. (source: GM)

They produced car bodies for the likes of Cadillac, Buick, Ford and Studebaker before General Motors purchased 60 percent of the company in 1919.

The six Fisher brothers sold the rest of their shares to GM in 1926, becoming fabulously wealthy in the process, to the tune of $88,000,0000.

Fisher Body existed as a separate division with GM until a 1984 reorganization, when Fisher's 23 stamping, body-assembly and trim plants were folded into GM's larger manufacturing organization.

The 1985 models continued to bear Fisher Body's Napoleonic carriage logo, but by 1996, GM cars carried only division logos.

The Fisher Body Division of General Motors was disbanded as 1984 came to an end

(source: Car & Driver).


fisher body logo 30s

1930s Fisher Body logo. (source: GM)

body by fisher 1.gif

Body by Fisher oval logo.

body by fisher 2

Body by Fisher square logo.

fisher body fleetwood plaque

Fleetwood's Fisher Body plaque. (source: Coachbuilt)
©2004 Mark Theobald - All rights reserved.

body by fisher emblem

Body by Fisher oval emblem.

body by fisher sill 1 sm

Body by Fisher oval emblem on door sill.

body by fisher emblem buick electra sill 2 60

Body By Fisher door-sill emblem from a 1960 Buick Electra.

body by fisher emblem buick electra sill 1 60

Body By Fisher door-sill emblem from a 1960 Buick Electra.

in 1933, Fisher Body developed no-draft ventilation, allowing the in-flow and circulation of fresh air while deflecting the draft (making it more bearable for non-smoking companions of cigarette-smokers in particular), and introduced it on all closed GM cars the same year.

(source: GM)

body by fisher smoke 33

1933 No-Draft Ventilation.

BODY BY FISHER ADS
gm bodybyfisher ad 25

1925 General Motors ad highlighting the relationship between GM and Fisher Body.

fisher ad 35

1935 Fisher Body ad for the "Solid steel production of the Turret Top Body by Fisher." Available on Chevrolet, Pontiac, Oldsmobile, Buick, La Salle, and Cadillac models.

fisher ad 49

1949 GM "Body By Fisher" ad.

fisher gm ad 51

1951 "Body By Fisher" ad.

fisher ad 53

1953 "Body By Fisher" ad.

fisher ad 61

1961 Pontiac "Body By Fisher" ad.

fisher chevy ad

Chevrolet "Body By Fisher" ad.

fisherbody ad 64

1964 Fisher Body ad.

fisherbody ad 65

1965 Fisher Body ad.

fisherbody ad 66

1966 Fisher Body ad.

gm logo 1

GM logo.

LINKS
Fisher Body   Dedicated to those who were employed by Fisher Body.
Fisher Body   Coach logos and emblems.
Fisher Guild   National competition sponsored by the Fisher.
 
 
COMMENTS
argun630 days ago

Can I sent you a photo of a square logo? I need to inform me about the year of the type of the square logo Body & Fisher

CT630 days ago

I'll take a look, but not sure I will be able to identify it.

a proud persen352 days ago

thats my family!

mj318 days ago

My '66 Nova had the BODY BY FISHER emblem on the door sill. I never understood how the body of a car could be built by someone OTHER than the manufacturer. Thanks for clearing that up.

Jeremy Keller316 days ago

I like the idea of a car body being strongly built!

I am featured on the BBC website and anxious to bring my weblinks to everyone's attention. Simply visit Google and search the web for Jeremy Keller to access the details.

Ed Kowalczyk210 days ago

i have a commertive mug with a blue buggy and Fisher body Flint on the front.On the bottom it has Made in USA and the number 017.Does this have any value?

Thank you Ed.

js199 days ago

hey i have a 1970 cutlass ive done some looking and cant find a replaceable door sill/ scuff plates. ive found the decal which i may need also but not the actual plate, if you know a good website please email me at Itsstibbe@yahoo.com
thank you

Jan Muth72 days ago

hello, i have a 1940 chevy coupe, with fisher body, please say me whats Trim NO: 97 and paint no. 271 is?
i must have it for best restorations results

thanks for your work

Paul Haas15 days ago

I have a 1979 Hurst Olds that is need of new body by fisher square sill Scuff Plate Emblems (2). Can you advise me where I can purchase these, as I have resurched all over to no avail.

Thanks

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